Beverage Trend Paper Discussion

August 2, 2021

Select a beverage trend of interest in order to research and prepare a minimum 4-page paper identifying and explaining its influence.

The student is required to prepare an expository (explanatory) paper that explains something to the audience. This paper is a piece of academic writing that requires a more abstract, critical, and thoughtful level of inquiry. Images and pictures may be included to support the relevancy of the trend. However, it should be understood that excessive pictures/images or ones that are overly large to take away from the content and substance of the text will be deducted points at the discretion of the instructor.

Once a topic has been solidified, research it from multiple (quality-oriented) sources and various aspects. An essay should be prepared that includes: Three major sections:

1) Cover Page, 2) Main Body (intro, body, conclusion), and 3) References.

Format – The research trend paper should be typed (12-point font, times new roman), double-spaced on standard-sized paper (8.5″ x 11″) with 1″ margins on all sides. The paper should be four-to-five pages in length, not including the title and reference page. Cover page should include: Students name, course name, selected trends. All borrowed information from published sources needs to be cited.

http://owl.english.purdue.edu/owl/resource/557/01/

Grading Criteria: Trend Paper

Maximum Points

Identification and explanation of trend

Includes details of individuals/organizations that are incorporating this trend

Identification of the trend’s benefits and/or challenges

Researched and reviewed at least 3 current reputable articles (or 2 articles with at least 1 interview) about the particular trend

Meets minimum 4-page requirement

Includes pictures and images that are relevant to support the text

Submitted using proper academic APA format, grammar and punctuation

TOTAL

100

Distinguished

(100%)

Proficient

(85%)

Basic

(70%)

Below Expectations

(50%)

Non-Performance

(0%)

Thesis Statement

Raises the strongest objection to the thesis presented in the assignment. The objection is strongly grounded in research and logical reasoning.

Raises a plausible objection to the thesis presented in the assignment. The objection is mostly grounded in research and logical reasoning.

Raises an objection to the thesis presented in the assignment. The objection is somewhat grounded in research and logical reasoning.

Attempts to raise an objection to the thesis presented in the assignment. The objection is minimally grounded in research and logical reasoning.

The objection to the thesis is either nonexistent or lacks the components described in the assignment instructions.

Counter Argument

Provides a strong, thorough rebuttal to the objection. The rebuttal effectively demonstrates that the thesis can withstand the objection and applies the principles of charity and accuracy.

Provides a rebuttal to the objection. The rebuttal mostly demonstrates that the thesis can withstand the objection and mostly applies the principles of charity and accuracy.

Provides a limited rebuttal to the objection. The rebuttal somewhat demonstrates that the thesis can withstand the objection and somewhat applies the principles of charity and accuracy.

Attempts to provide a rebuttal to the objection; however, the rebuttal minimally demonstrates that the thesis can withstand the objection and does not apply the principles of charity and accuracy.

The rebuttal is either nonexistent or lacks the components described in the assignment instructions.

Conclusion

– Provides clear and concise closing remarks that comprehensively summarize the essay. The remarks consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problem.

Provides closing remarks that summarize the essay. The remarks mostly consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problem. The closing remarks are somewhat unclear.

Provides closing remarks that minimally summarizes the essay. The remarks minimally consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problems. The closing remarks are unclear and/or vague.

Attempts to provide closing remarks that summarize the essay, however, the remarks do not consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problem. The closing remarks are unclear and vague.

The closing remarks are either nonexistent or lack the components described in the assignment instructions.

Written Communication: Context of and Purpose for Writing

Demonstrates methodical application of organization and presentation of content. The purpose of the writing is evident and easy to understand. Summaries, quotes, and/or paraphrases fit naturally into the sentences and paragraphs. Paper flows smoothly.

Demonstrates sufficient application of organization and presentation of content. The purpose of the writing is, for the most part, clear and easy to understand. There are some problems with the blending of summaries, paraphrases, and quotes. Paper flows somewhat smoothly.

Demonstrates a limited understanding of organization and presentation of content in written work. The purpose of the writing is somewhat evident but may not be integrated throughout the assignment. There are many problems with the blending of summaries, paraphrases, and quotes. Paper does not flow smoothly in all sections.

Organization and presentation of content are extremely limited. The purpose of the writing is unclear. There is little or no blending of summaries, paraphrases, and quotes. Paper does not flow smoothly when read.